Zero Cold Calls, Three Sponsors: The High School Sponsorship Hack You’ll Want to Steal
The Challenge
Athletic Directors and school administrators wear a lot of hats—managing teams, coordinating events, supporting students and staff, working with booster clubs, and communicating with parents. With so much to juggle, sponsorship outreach often falls to the bottom of the list, despite being a crucial revenue stream to fund critical programs. South Plantation High School needed a solution that would make the sponsorship process seamless, efficient, and hands-off—without sacrificing results.
The Solution: SponsorPlace
SponsorPlace provided the perfect fit: a centralized, digital sponsorship platform that simplified the entire process from start to finish.
A custom SponsorPLACE—think digital "storefront"—made it easy for local businesses to browse and purchase available sponsorship opportunities like carline and stadium banners, digital ads, and more.
Automated payments meant no chasing checks or creating invoices.
A standardized pricing structure eliminated the need for negotiations and back-and-forth communication with businesses.
The Secret Sauce
After signing up with SponsorPlace, SPHS used a simple yet powerful strategy to kickstart their sponsorship sales. SponsorPlace provides every school with a unique QR code that connects directly to their school's SponsorPlace page. So SPHS printed their QR code on the back of the school maps handed out at Parent Night—making it easy for local businesses and families to access available sponsorships while touring the campus. The parents could see where their sponsorship assets would be located and buy them from SponsorPlace without ever needing a meeting with the administration. SPHS secured three new carline banner sales without the usual back-and-forth or time-consuming outreach. The sauce? Working smarter, not harder. With SponsorPlace and a bit of strategic communication, schools can turn everyday moments into real revenue.
“We love our SponsorPlace page. It’s easy to track money in, and we all love seeing the emails come in when another banner is sold!”
By taking sponsorship management off the plates of busy staff, SponsorPlace helped South Plantation High School turn missed opportunities into meaningful funding—quickly, easily, and without stress.